Many eshops feature "wish lists", to which you can dad what you, you have it, wish. But sometimes you fall into something you wouldn't be caught dead reading, or using, or whatever. Sometimes, there's an specific reason for that, something you've read or heard or whatever. Well, there should be a way of creating that kind of lists. If you add something to a wish list, you later forget why it's there, and then you get it as a gift, it's no big deal. Maybe you'd had wished something else more, but, boy, if you add to the wishlist unknowingly, or some wiseacre friend bestows upon you something on your
wouldn't be caught dead list, you'll have to bear it on your conscience. Or hide it. Or sacrifice some small animal.
Come on, entrepreneurs, what're you thinking about? Set it up!